We live in a day and age where we can find almost any information with the click of a button. We’re used to immediate results. We lose interest when there are answers that we can’t find right away; it’s human nature. 82% of consumers say they want an immediate response when it comes to questions they may have. In the world of instant information, chatbots can be a useful tool for boosting your customer satisfaction.

What are chatbots? 

Chatbots are artificial intelligence (AI) that can interact and answer questions in natural language through your website or application of your choosing. This application allows for your customers to ask a question and instantly get a response. It’s like interacting with Siri or Alexa, but instead it's AI that knows about your business. This artificial intelligence answers simple questions in order to help you. 

3 Ways Chatbots can Help Your Business

Through the years of chatbots becoming increasingly more popular, they have revolutionized the customer experience. These chatbots will allow your company to gain more insight on your customers and possibly cut the costs of your current customer service operations. 

1. Customer Management

Chatbots allow for your customers to avoid long holds when they call your business or waiting for a response through email. As humans we can only do so many things at once, but chatbots can talk to all of your customers at once. A study from AT&T found that 60% of callers will hang up if they are left on hold in silence. Chatbots allow you to not lose a connection with these customers. 

2. Saves You MONEY

Chatbots can allow you to cut down on the number of employees you need in your customer service department. By using chatbots you can allow your customer service agents to work more efficiently and answer more complex questions. 

3. 24/7 Availability

Getting a hold of customer support can be difficult for your customers or clients when you work a typical 9-5 job. The 24/7 availability allows for your customers to get the help or answers they need whenever they need it. 

Looking for someone to help you implement chatbots on your website? Quantifi Media can help you with that and other digital marketing solutions, so contact us at (570) 620-6350 to schedule a free consultation today!